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ELAINE GORRIE
BA(Hons), Lic.Ac. MBAcC, Lic.OHM., MRCHM, HPD
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Professional Acupuncture
& Traditional Herbal Medicine in
Brentwood, Essex
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Expertise you can trust, care you can feel
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ELAINE GORRIE ACUPUNCTURE – PRIVACY NOTICE
This notice explains how Elaine Gorrie Acupuncture collects, uses, stores and protects your personal information, in line with UK GDPR and data protection law.
Who we are
Elaine Gorrie Acupuncture is the data controller responsible for your personal data. Contact details:Elaine Gorrie Acupuncture16 Queens Road, Brentwood, Essex CM14 4HETel: 07984 434373Email: info@elainegorrie.com
What information we collect
We may collect and process the following information:
Contact details (name, address, email, telephone number)
Appointment and attendance records
Clinical information relevant to your treatment (including health history and treatment notes)
GP details where required by professional standards
Consent records
Correspondence, enquiries or complaints
Website usage data (see below)
Clinical information is treated as special category data and handled with additional care.
Why we use your information
We use your personal data to:
Provide safe and appropriate acupuncture treatment
Arrange and manage appointments
Maintain accurate clinical records
Comply with professional, legal and insurance obligations
Respond to enquiries or complaints
Send newsletters or marketing communications only with your consent
Maintain financial records for tax purposes
Lawful basis for processing
We process your data under the following lawful bases:
Consent (e.g. marketing communications)
Contract (providing treatment services)
Legal obligation (e.g. tax, professional requirements)
Vital interests (in medical emergencies)
Legitimate interests (clinical record-keeping and service management)
How we store and protect your data
Your information is stored securely in electronic systems protected by passwords, device security and biometric access where available.We take reasonable technical and organisational measures to prevent unauthorised access, loss or misuse. Sharing your information We only share your data where necessary and appropriate, including:
With your GP or other healthcare professionals (with consent or where required)
With our professional body or insurers in the event of a complaint or claim
With legal or regulatory authorities where required by law
With trusted third-party service providers (e.g. online booking or mailing services) who are GDPR-compliant
We never sell your data.
Website data
Our website uses cookies and analytics tools (such as Google Analytics and Wix analytics) to collect anonymous information about website usage. This helps us improve the site and does not identify individual visitors.
How long we keep your data
Adult patient records: 7 years
Records relating to minors: until age 25
Financial records: 6 years after the relevant tax year
Complaint records: 2 years after closure
Records are securely deleted or destroyed once retention periods expire.
Your rights
You have the right to:
Access your personal data
Request correction of inaccurate information
Request erasure where appropriate
Withdraw consent (where processing is based on consent)
Request restriction or object to processing in certain circumstances
Lodge a complaint with the Information Commissioner’s Office (ICO)
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Contacting the ICO
Information Commissioner’s OfficeWycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AFTel: 0303 123 1113www.ico.org.uk Last reviewed: January 2026